We started by looking at Mura Masa - What If I Go :
Positives:
- Feel good/upbeat and light-hearted
- Use of Electronic sounds-genre is 'Dance/Electronic'
- Musical sounds with potential to cut shots to (cutaways can be incorporated)
- Song builds up with a start, middle and bridge
- Lasts exactly 3 minutes
Negatives:
- Same kind of beat the whole way through the song-could be restrictive
- Lyrics could be restrictive-about relationships
- Repetitive
- When listening to the song without the video we didn't like it as much-a bit boring
Chase and Status Blk&Blu :
Positives:
- Electronic sounds-urban feel (genre is Dance/Electronic)
- Lyrics open for interpretation
- We all like the song and are familiar with it
Negatives:
- Song doesn't really build up
- Being very familiar with the music video might make it hard to keep it out of mind when making our own video
- Too long-would have to cut it down
Positives:
- Electronica of genre
- AlunaGeorge is a more niche artist so won't seem like a parody video
Negatives:
- Repetitive
- Too long (4.50) - would have to cut it down
- We want a more happy/uplifting song - this one's quite depressing
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