R + P Post 22: Planning my promo shots

Promo shots are the first thing someone sees when purchasing an album; first impressions are key. We need to use promo shots which reflect, clearly, the artists style and overall vibe without being too repetitive throughout the album package; the purchaser needs to be rewarded with more and a variety of images when opening and digesting the whole album.

Above are some of the album covers we researched for inspiration.

Every cover contains either a symbolic or physical representation of the artist as the focal image on their album cover. For Rihanna its her face and physical image and for Kanye West, its his iconic teddy bear image which can be found across most of his album cover artwork. Therefore, we know it is extremely important for us to include the same on our cover. We will include a promo shot of our duo as the focal image on our album covers front panel. We also have ideas that this may stretch across to the back panel aswell so when you open the album up you can see a full image.

We also decided we want...

• a clear colour scheme
• changes of make-up, hair ad costumes throughout the shots to create variety
• to use interesting angles when shooting
• shoot with blank backgrounds

We will also take shots on all our filming days and hopefully take some behind the scenes footage to use as material for our website.