Above is our group's 'steal-o-matic'. This is a presentation/pitch of our ideas for the music video, shown visually. Recently, after the creation of our steal-o-matic, we came across a music video which we have taken a lot of inspiration from and would have liked to include a lot of clips of it in our steal-o-matic. I will link the video below. It reflects the London culture perfectly without being too obvious in terms of landmarks. It also forms an interesting perspective on youth culture, especially London Youth Culture and we want to also use their shaky, hand-held filming style.
A steal-o-metic is an easier way of sharing our ideas and making them come to life; it paints a much better picture than words are able to describe. It also makes sure all our ideas are synced as a group so we have the same vision of what our finished project will hopefully look like. We were able to experiment with how we are going to mix narrative and studio shots and in what order.
We took clips from a very wide variety of music videos including artists from Nicki Minaj to Chase and Status. Overall, I think our steal-o-matic is informative but could have been better.
Here is some teacher feedback we received:
- need to cut to the music much more
- be clearer that the start of your music video (the argument) will be without music
- use the opening lyrics ("na na na na na") to create a fast-paced montage sequence to open the music video
- we need to go back and analyse the percentage of time we want to be taken up by narrative and by performance-reccomended that we don't go narrative-heavy
- think about WHERE the cuts can be made-away from performance/into performance
- use beauty shots for the opening "na na na na" sequence
- don't under-estimate the use of big close-ups; vital for a music video
- main performer (girl) could gradually throw away physical items which are restricting her to symbolise the things in life that hold her back
- make strong connections with the performer and actor-use of make-up?
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