Evaluation Question 5: How did you attract/address your audience?

We used the uses and gratification theory when thinking about how to attract our core audience. This theory focuses on what the audience wants rather than what our film has to offer. Our audience need to be able to:

• identify with the characters out before them either through role models/aspirations or having a relatable lifestyle/gender etc to them. 
• be educated in some way by acquiring more knowledge or understanding after watching the film.
• be entertained by the film's content.
• talk about the film within their social groups.

Below I have created a mind map showing how we will attract our audience using different methods such as the uses and gratifications theory. Please click on the image to view its content clearly.

As well as the ways I have stated above, we will also attract our audience due to the fact our actors are all young; we have no actors over the age of 17.

Here is some feedback we gathered from our audience members and media teachers after seeing our rough edit.

This feedback was very helpful and we actually used all of these constructive criticisms when creating our final edit...

After our final edit, we have received nothing out positive feedback which is great!

This is a bar chart showing the feedback we received from 10 members of our audience after seeing gor FINAL edit.